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UM E-Theses Collection (澳門大學電子學位論文庫)
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Mac, Vai Iun
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UM E-Theses Collection (澳門大學電子學位論文庫)
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Mac, Vai Iun
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Market driven strategy for hotel development to China market
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Cheung, Ian
Mac, Vai Iun
2013.
Master
A study on service quality and customer loyalty in public bus service industry in Macau
Lei, Pui Man
Mac, Vai Iun
2005.
Master
Market-driving orientation : scale development and validation
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Li, Jing Yao
Mac, Vai Iun
2016.
Master
Factors influencing customer loyalty in Chinese mobile payment industry
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Liu, Yu Xi
Mac, Vai Iun
2017.
Master
Marketing department power on firm performance
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Luo, Xiang Wei
Mac, Vai Iun
2017.
Master
Study of Chinese buyer behavior : attitudes to products with Chinese style elements
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Ma, Xian
Mac, Vai Iun
2019.
Master
Digital marketing and social media on customer engagement : a case study of small business enterprise
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Ng, Sok In
Mac, Vai Iun
2017.
Master
The effects of electronic word of mouth, brand experience and perceived risk on purchase intention of online food delivery service
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Ng, Wai Leng
Mac, Vai Iun
2019.
Master
An empirical study on the factors affecting socially responsible behaviour
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Tang, Un Man
Mac, Vai Iun
2014.
Master
Assessing the mediating mechanism of relationship quality in customer relationship management of mobile network service in Macau
Wong, Sam I
Mac, Vai Iun
2008.
Master
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